Understanding the Gen Y gender gap
Demographics hold clues to real estate divideBy Andrea V. Brambila, Friday, June 11, 2010.
Most real estate professionals are aware that Millennials as a group are more tech-savvy and diverse than their forebearers. They are also fond of suburbs, and a sense of community is important to them. For demographers, these young 20-somethings are endlessly fascinating for another reason, however: the Gen Y gender gap.
In the average metropolitan market, single women in their 20s are earning 105 percent of what their single male counterparts are bringing in, according to James Chung, a speaker at this week's Pacific Coast Builders Conference (PCBC) in San Francisco.
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