Home equity protection insurance yanked off the market
No explanation from backers, including venture capital firm Kleiner PerkinsBy Ken Harney, Tuesday, July 17, 2012.
Its Silicon Valley venture capital backers saw it as a game-changer for real estate, and envisioned themselves picking off $250 million a year out of a potential $25 billion market: insurance policies that would protect the nation's homeowners from one of their deepest fears -- further losses in their equity.
Known as "Home Value Protection," the plan was featured on CNBC, FOX Business and publicized in news articles across the country.
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