Shoot for recommendations, not referrals
Enthusiastic customers can't imagine anyone buying or listing real estate with anyone but youBy David Fletcher, Wednesday, July 18, 2012.
I have two puzzles for you. Ready?
If Agent A has a database of 100 names of people from social networking or business cards who have never referred business to her, how many referrals do you think Agent A would receive if the database were increased to 1,000 names?
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